Mercent Corporation - The Buzz

Analyst Quotes

"Retailers using e-commerce are now looking beyond their own site at the millions of online shoppers that frequent marketplaces such as Amazon.com and Yahoo! Shopping, and wondering how they can expand brand and product visibility through these channels. Mercent gives retailers a robust communication and data transformation system that aggregates data from internal systems, and feeds the information to external partners. This infrastructure lets them merchandise more products, on more sites, more accurately."
- Rob Garf, Senior Analyst
AMR Research
   
  "Mercent is emerging as a key tool for retailers to add 10 Internet shopping venues, including Amazon.com, to their marketing mix. Web shopping has become mainstream for consumers and Mercent is well positioned as a strategic partner for retailers faced with the complexities of managing their burgeoning number of online outlets."
- Tim Clark, Partner
The FactPoint Group
   
  "Online marketplaces have proven to be a valuable source of new customers for traditional brick and mortar retailers of all sizes. Applications that build a bridge between the retailer and the on-line marketplace promise to simplify and reduce costs of integration between multiple trading partners."
- Paula Rosenblum, Director of Retail Research
Aberdeen Group

   

Media Quotes

"When mobile electronics and wireless phones retailer Car Toys Inc. sought out an online marketplace retailing solution, it turned to Mercent for a system that enabled it to grow its presence online and minimize IT costs."
- Darryl Taft
eWeek

   
  "Being a featured merchant on Amazon.com is a blessing for mobile electronics retailer Car Toys, Inc. But it also can be a daunting experience at times, as Amazon.com has very specific and exacting guidelines that its partners must follow with regard to data integration, order orchestration and scheduling. That's why Car Toys enlisted Mercent, also based in Seattle, to manage all of the data flow between Amazon.com and the specialty retailer via the Mercent online platform."
- Matthew Haeberle
Chain Store Age
   
  "Through preintegration, Mercent lets Car Toys reach Amazon's 42 million active accounts and 60 million shoppers per month at Shopping.com, Yahoo! Shopping, and other sites."
- Charlie Babcock
InformationWeek
   
  "Altrec sells through a large number of portals that direct customers to Altrec.com, but in most cases it first builds links with each portal to be able to routinely update merchandise displays and pricing. About a year ago, it began using a third-party software service to connect with multiple portals at once. Instead of building its own links to portals, Altrec signed on with Mercent, a Seattle-based facilitator of portal connections, to link with 5 portals."
- Paul Demery
Internet Retailer
   
  "Seattle-based technology start-up Mercent has released a new Web vehicle that gives retailers access to a broad base of leading online marketplaces through one entry point. The company's online merchandising platform connects retailers to the heavy hitters of online shopping- Amazon.com, AOL Shopping, Yahoo! Shopping, Shopping.com, MSN Shopping, BizRate.com, PriceGrabber.com, NexTag, mySimon and Froogle- which have a combined customer base of more than 115 million."
- Robert McAllister
California Apparel News
   
  "Adding products to shopping search engines and popular e-commerce marketplaces like Amazon is becoming an increasingly popular strategy for online merchants to find new customers. Mercent serves as an integration point for hooking your online catalog or inventory software to the major shopping search engines."
- Christopher Saunders
Internet.com
   
  "Once installed and integrated with Crabtree & Evelyn's existing systems, Mercent acts as a Web-services intermediary between Crabtree & Evelyn and Amazon.com's published Web-services APIs."
- Alice LaPlante
TechWeb Web Services Pipeline
   

Customer Quotes

We selected Mercent for their ability to rapidly expand our online sales efforts through Amazon.com and other leading shopping portals."
- Paul Marciano, Co-Chairman and Co-CEO
GUESS
   
  "Mercent offered an enterprise-grade solution for our new Amazon.com relationship and expanded our product merchandising reach to include nine online shopping portals. This has contributed to a dramatic increase in online revenues since installation. Even more importantly it has helped us materially increase our profit per transaction. As a truly integrated solution, Mercent has far exceeded our expectations."
- Theron Andrews, Senior VP, Marketing
Car Toys
   
  "Mercent enabled us to dramatically increase our online sales and reduce our overall operating costs through a seamless integration with our back-end systems."
- David Fortunoff, Vice President
Fortunoff
   
  "Mercent opened up a massive new online market for us through a low-cost, single point of integration."
- Jeff Binder, Co-Founder & CEO
Saffron Rouge
   
  "Since November of 2002 Mercent has provided lights-out operation with zero downtime from our catalog of almost 10,000 SKUs. Mercent has also provided world-class support of our Amazon relationship, ensuring ongoing compliance with Amazon's evolving platform."
- Dick Grainger, President
allé Fine Jewelry
   
  "On Thursday, I called Mercent for information about the Mercent online merchandising platform. It was a perfect fit for our integration. Our Amazon store was up and in testing the following Wednesday."
- Nirbhay Gupta, E-Commerce Development Manager
The Wet Seal, Inc.
   
  "Mercent was a significant catalyst for our rapid integration with Amazon.com. The company's knowledge of the Amazon platform and its online merchandising technology helped make our integration fast and easy. I would recommend Mercent to any retailer pursuing a multi-channel sales and marketing strategy."
- Mike Morford, CEO
Altrec.com
   

Partner Quotes

"As an Amazon.com Certified System Integrator, Mercent has helped many retailers integrate successfully with the Amazon platform. We are quite pleased at the speed which Mercent has learned Amazon's Web Services API's and put them to good use for our affiliated merchants. Mercent offers retailers a compelling option for integrating with the Amazon Services platform. With the official launch of this product division, we look forward to seeing even more retailers leverage our platform for extending their online businesses."
- Matt Williams, Director of Technology Alliances
Amazon Services
   
  "We are pleased that Mercent now offers its retail customers native support for AOL Shopping's comprehensive product catalog. AOL Shopping greatly expands the market reach of merchants using Mercent."
- William Bradford, Executive Director
AOL Product Marketing